STRATI Journal of Business Strategy and Innovation

The Journal aims to:

• Advance knowledge on the interplay between business strategy, innovation, and competitive advantage.
• Provide a multidisciplinary platform for integrating insights from management science, economics, technology, marketing, finance, and entrepreneurship.
• Promote research that addresses both the opportunities and challenges posed by globalization, digital transformation, sustainability demands, and market disruptions.
• Facilitate the exchange of actionable insights between academia, industry, and policymakers.

Scope includes (but is not limited to):

• Strategic planning and execution in dynamic environments
• Disruptive technologies and innovation ecosystems
• Business model innovation and transformation
• Corporate sustainability strategies and ESG integration
• Market entry strategies and international business expansion
• Competitive dynamics and industry analysis
• Strategic leadership and change management
• Innovation management in SMEs and large corporations

Detailed Themes

The journal invites submissions in, but not limited to, the following thematic areas:

1. Corporate and Business-Level Strategy – growth strategies, diversification, mergers & acquisitions, and competitive positioning.
2. Innovation Strategy – innovation roadmaps, R&D prioritization, open innovation networks, and co-creation.
3. Disruptive and Emerging Technologies – AI, blockchain, IoT, and their role in redefining business strategies.
4. Business Model Innovation – redesigning value propositions, revenue models, and customer engagement approaches.
5. Digital Transformation Strategies – digital leadership, IT alignment, and technology-enabled performance.
6. Sustainability and ESG Strategies – integrating environmental, social, and governance factors into core strategy.
7. Strategic Risk Management – uncertainty handling, scenario planning, and crisis leadership.
8. Competitive Intelligence and Industry Analysis – tools, frameworks, and market research for strategic decisions.
9. Global Strategy and Internationalization – cross-border expansion, localization, and global value chains.
10. Innovation in Emerging Markets – grassroots innovation, frugal innovation, and context-specific solutions.
11. Customer-Centric Strategies – experience design, personalization, and loyalty-building initiatives.
12. Entrepreneurial Strategy – start-up scaling, market disruption, and venture capital partnerships.
13. Agility and Strategic Flexibility – rapid adaptation to technological, regulatory, and market shifts.
14. Strategic Alliances and Partnerships – joint ventures, networks, and strategic collaborations.
15. Public Policy and Strategic Competitiveness – government-industry collaboration and innovation policy.
16. Sectoral Strategy Studies – strategy and innovation in sectors such as healthcare, manufacturing, retail, finance, tourism, and creative industries.
17. Corporate Culture and Strategic Alignment – fostering innovative cultures that align with organizational vision.
18. Innovation Metrics and Performance Measurement – evaluating innovation outcomes and ROI.
19. Leadership for Innovation – fostering visionary, adaptive, and inclusive leadership approaches.
20. Case Studies in Strategic Innovation – in-depth analyses of successful (and failed) strategy implementations across contexts.

Send your paper to Email: strat.institute@gmail.com