This specialization provides comprehensive training in digital marketing, e-commerce strategy, brand storytelling, and sustainability communication. It blends modern marketing tools with responsible communication, ensuring learners can drive visibility, engagement, and impact for green and sustainable businesses. Aligned with SDG 9 (Industry, Innovation, and Infrastructure), SDG 12 (Responsible Consumption and Production), and SDG 17 (Partnerships for the Goals), this program helps STRATI attract learners eager to transform digital spaces into platforms for sustainability and ethical growth.
- One-Week Certificate Courses
(Foundational programs for beginners and professionals entering digital marketing and sustainability communication)
| Course Title | Duration | Mode | Key Learning Outcomes | Skills Gained | Assessment Type | Suggested Fee (INR/USD) | Industry Relevance |
| Introduction to Digital Marketing | 1 Week | Online | Understand the core concepts of online marketing | Marketing basics | Quiz | ₹2,500 / $30 | Digital business |
| SEO and Content Strategy | 1 Week | Online | Learn SEO optimization and content development | SEO, copywriting | Project | ₹2,500 / $30 | Online visibility |
| Social Media Marketing and Branding | 1 Week | Online | Use social media tools for branding and engagement | Social media skills | Assignment | ₹2,500 / $30 | Digital branding |
| Sustainable Marketing and Green Branding | 1 Week | Online | Explore sustainability-based marketing strategies | Ethical marketing | Case study | ₹2,500 / $30 | CSR communication |
| Digital Storytelling for Social Impact | 1 Week | Online | Learn to craft digital narratives for impact-driven communication | Storytelling | Project | ₹2,500 / $30 | Nonprofit & ESG sectors |
- Two-Week Certificate Courses
(Applied learning for strategy building, analytics, and sustainable brand management)
| Course Title | Duration | Mode | Key Learning Outcomes | Skills Gained | Assessment Type | Suggested Fee (INR/USD) | Industry Relevance |
| Digital Marketing Strategy and Planning | 2 Weeks | Online | Design and execute digital campaigns | Strategic planning | Capstone | ₹4,500 / $55 | Marketing management |
| Search Engine Marketing (SEM) and Analytics | 2 Weeks | Online | Apply SEM and analytics for campaign optimization | Google Ads, Analytics | Project | ₹4,500 / $55 | Marketing analytics |
| Social Media Campaign Management | 2 Weeks | Online | Build and manage social campaigns across platforms | Campaign design | Project | ₹4,500 / $55 | Social media strategy |
| Green Communication and Sustainable Brand Storytelling | 2 Weeks | Online | Create impactful sustainability communication campaigns | Brand ethics | Project | ₹4,500 / $55 | CSR marketing |
| Email and Content Marketing Automation | 2 Weeks | Online | Use automation tools to enhance digital engagement | CRM tools | Assignment | ₹4,500 / $55 | Marketing operations |
- One-Month Certificate Courses
(Professional programs to develop integrated digital and sustainable marketing skills)
| Course Title | Duration | Mode | Key Learning Outcomes | Skills Gained | Assessment Type | Suggested Fee (INR/USD) | Industry Relevance |
| Integrated Digital Marketing and Analytics | 1 Month | Online | Develop a complete digital marketing plan with KPIs | Campaign analytics | Project | ₹7,000 / $85 | Digital strategy |
| E-Commerce and Digital Business Strategy | 1 Month | Online | Design and manage sustainable e-commerce systems | Business modeling | Project | ₹7,000 / $85 | Online retail |
| Sustainable Marketing and Ethical Branding | 1 Month | Online | Learn green consumer behavior and ethical brand promotion | Market ethics | Capstone | ₹7,000 / $85 | CSR & sustainability |
| Influencer and Social Media Economy | 1 Month | Online | Analyze influencer marketing trends and ethics | Digital influence | Case study | ₹7,000 / $85 | Media & communication |
| Digital Communication for Sustainability Organizations | 1 Month | Online | Manage campaigns for NGOs, CSR projects, and social enterprises | Impact communication | Project | ₹7,000 / $85 | Development communication |
- Three-Month Certificate Courses
(Advanced programs combining marketing leadership, sustainability, and data intelligence)
| Course Title | Duration | Mode | Key Learning Outcomes | Skills Gained | Assessment Type | Suggested Fee (INR/USD) | Industry Relevance |
| Advanced Digital Marketing and Growth Strategy | 3 Months | Online | Lead data-driven marketing and conversion optimization | Growth strategy | Project | ₹15,000 / $175 | Digital business |
| Data Analytics and Consumer Insights | 3 Months | Online | Interpret digital consumer data and market trends | Data analysis | Capstone | ₹15,000 / $175 | Marketing analytics |
| Sustainable E-Commerce and Green Consumerism | 3 Months | Online | Build sustainable e-commerce ecosystems | Circular marketing | Dissertation | ₹15,000 / $175 | Retail & CSR |
| Brand Reputation and Online Crisis Management | 3 Months | Online | Manage online reputation and sustainability communication | PR strategy | Project | ₹15,000 / $175 | Corporate branding |
| AI and Automation in Digital Marketing | 3 Months | Online | Apply AI tools for campaign management and targeting | AI tools | Project | ₹15,000 / $175 | Digital transformation |
- Six-Month Diploma Courses
(Leadership programs for advanced digital strategy and sustainability marketing)
| Course Title | Duration | Mode | Key Learning Outcomes | Skills Gained | Assessment Type | Suggested Fee (INR/USD) | Industry Relevance |
| Diploma in Digital Marketing and Strategy | 6 Months | Online | Lead integrated digital campaigns using analytics and insights | Leadership | Dissertation | ₹30,000 / $350 | Marketing management |
| Diploma in Sustainable Digital Communication | 6 Months | Online | Build sustainable and ethical communication frameworks | CSR communication | Capstone | ₹30,000 / $350 | Corporate & NGO |
| Diploma in E-Commerce Strategy and Management | 6 Months | Online | Manage sustainable and customer-centric e-commerce ecosystems | E-business management | Project | ₹30,000 / $350 | Retail & tech |
| Diploma in Social Media and Digital Branding | 6 Months | Online | Develop brand identity and content for online platforms | Digital branding | Capstone | ₹30,000 / $350 | Media & marketing |
| Diploma in Digital Analytics and Marketing Intelligence | 6 Months | Online | Apply AI and analytics for decision-making and market growth | Data analytics | Dissertation | ₹30,000 / $350 | Digital innovation |
Common Features Across All Courses
- Focuses on ethical and sustainability-driven digital marketing
- Combines strategy, analytics, storytelling, and technology
- Builds global-ready professionals for green marketing, CSR, and e-commerce leadership
- Ideal for graduates, marketers, entrepreneurs, communication professionals, and sustainability advocates
- STRATI-certified and aligned with international governance training standards
- Pathway to STRATI Advanced Diplomas and Research Fellowships
- Placement and research collaboration opportunities